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Case study / Web development

Connecting AI research, talent, and adoption in one WordPress experience

Client
Vector Institute
Industry
Technology
Platform
WordPress
Vector Institute homepage at desktop width
The desktop opening pairs the main proposition with annual-report and AI-adoption case-study paths in a vivid, image-led layout.

01/ Results

The results

CMS platform delivered
WordPress
Delivered scope · Client-supplied CR008 scope
Structured-data entity types on the homepage
5
Observed 2026-10-06 · Live homepage JSON-LD
XML sitemap groups
16
Observed 2026-10-06 · Live sitemap index

02/ Challenge

The challenge

A multi-audience organization needs to connect researchers, talent, organizational leaders, partners, and people exploring its impact without flattening their different goals into one generic path. Research and talent, AI adoption, institutional information, case studies, insights, and contact routes each need enough definition to stand on their own while remaining part of one coherent experience.

The delivered WordPress platform brings those journeys into a responsive interface and structured publishing system. Clear navigation and reusable content patterns help visitors move between the organization's work, practical adoption resources, evidence of impact, current thinking, and the right next step.

The complete SEO setup supports that content system with tracking, structured data, crawlable sitemap coverage, and AI-search optimization, giving published material a consistent technical foundation for discovery.

03/ Approach

Our approach

  1. Shape a multi-audience architecture

    Research and talent, AI adoption, impact, institutional information, case studies, insights, and contact paths give each audience a clear route without separating the experience into disconnected sites.

  2. Create a distinctive responsive interface

    A bold visual system, strong hierarchy, and consistent actions carry the experience across wide and compact screens while keeping complex subjects approachable.

  3. Build the WordPress publishing system

    Reusable patterns support institutional pages, research and adoption content, case studies, and insights so new material can join the same connected discovery paths.

  4. Implement the complete SEO foundation

    Measurement, structured data, crawlability, and AI-search optimization were implemented as part of the platform's publishing foundation.

Tech stack

  • WordPress
  • Yoast SEO
  • Google Analytics

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